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CES 2014: Samsung shows off its Bendable TV

CES 2014: Samsung shows off its Bendable TV

Samsung has shown off the Bendable TV - an 85in (216cm) prototype that allows the curvature of its screen to be adjusted by remote control.

The LED (light-emitting diode) set was unveiled at the Consumer Electronics Show in Las Vegas.

LG has also announced a smaller 77in (196cm) flexible TV of its own that is based on OLED (organic light-emitting diode) technology.

The firms suggest that a curved screen can enhance the viewing experience.

The tech would allow the sets' owners to determine how bent the screens should be taking into account how many people were watching them and how far away they were sitting. The screens would have the added benefit of being able to be left flat against the wall when not in use.

LG's model will go on view when its show floor booth opens to attendees on Tuesday.

However, industry watchers are unconvinced there is a market for such innovation.

"The challenge for the firms is to demonstrate that the world really needs this," said Martin Garner, a TV tech consultant from CCS Insight who is attending CES.

"They are, however, a nice attempt at differentiation."

Will Findlater, global online editor for Stuff Magazine, added: "The jury is still very much out on whether curved displays make much difference to image quality and the experience you have when watching a TV. At this stage it does feel like a bit of a gimmick."

Read More on bbc.co.uk

Advanced Company Software's Thoughts:
Samsung is offering a bendable TV, so is LG, but, the real question is, does anyone need a bendable TV. They say it offers a better viewing experience and can be adjusted from the remote. We have to admit they do look nice.